SWEEP&Go
AUTOMATIONS
Sweep&Go is the all-in-one platform built for pooper-scooper services—streamlining scheduling, routing, billing, payroll, and customer communication. With automated tools and a mobile app for your techs, you’ll save time, boost efficiency, and deliver a better experience for every client.
MARKETING 180 Automations For Sweep&Go
- Hot Lead Follow Up
- Welcome & Wow
- Reactivation Campaigns
- Review Automations
- Dog Birthday Automations
- Custom Notification Automations
- Cancelled Client Automations
- Accounts Receivable Automations
- Cross Sell Automations
Our Sweep&Go Automations
New Lead Instantly Synced to Marketing 180
How It Works:
When a new lead is created in Sweep&Go, it automatically sends the details straight into Marketing 180. No copy-and-paste, no manual uploads — the information flows instantly.
Why It Matters:
You never have to worry about losing a lead or wasting time re-entering data. Every inquiry gets captured and pushed into your marketing system so you can follow up right away. That means faster responses, fewer missed opportunities, and more booked jobs.
The Marketing 180 Advantage:
- Leads are automatically tracked and organized from the moment they come in.
- Built-in alerts and automations keep your sales pipeline moving without delays.
Hot Lead Follow Up - Never miss a Chance to Close
How It Works:
As soon as a lead is entered in Sweep&Go, Marketing 180 goes to work. The system instantly sends an email, a text message, and creates a task for your team to call — so the customer hears from you right away. Follow-ups continue on the schedule you choose, with the ability to mix and match emails, texts, and calls each day.
Why It Matters:
Speed is everything in sales. With this automation, you’re first to respond, you stay top of mind, and you build trust by being consistent. Plus, since you can include pricing details and a direct link to sign up online (with secure credit card capture in Sweep&Go), customers can convert on the spot without waiting to hear back from anyone.
The Marketing 180 Advantage:
- Customizable follow-up schedule to match your sales process.
- Multi-channel communication (email, SMS, calls) for maximum impact.
- Built-in online sign-up with payment capture so you can close leads instantly.
welcome & wow – turn new clients into lifelong fans
How It Works:
When a new customer signs up in Sweep&Go, Marketing 180 jumps in to deliver a world-class first impression. We’ll prompt you for the customer’s start date and regular service day, then automatically send a professional welcome package by email and text. This includes their first service date, recurring schedule, pricing details, and any extra information you’d like to highlight.
Why It Matters:
A strong start builds long-term trust. Instead of wondering “what happens next,” your customers feel informed, valued, and excited. You set clear expectations, answer questions before they’re asked, and even open the door to additional services with subtle cross-sell mentions. It’s the easiest way to reduce cancellations, increase upsells, and create that wow factor from day one.
The Marketing 180 Advantage:
- Personalized welcome campaigns that feel polished and professional.
- Automated delivery of billing, scheduling, and service details.
- Built-in opportunities to highlight add-on services without extra effort.
Cross sell automation – grow revenue with smart recommendations
How It Works:
Marketing 180 reviews the services your customers already have in Sweep&Go and automatically promotes complementary add-ons. From deodorizer treatments to sanitization services and more, customers receive timely recommendations that make sense for their needs.
Why It Matters:
Your existing clients are your best source of new revenue. With this automation, you don’t have to manually pitch upgrades — the system does it for you. Customers feel cared for because the suggestions are relevant, and you grow your bottom line without extra sales effort.
The Marketing 180 Advantage:
- Personalized cross-sell offers based on real customer data.
- Automated messaging that feels helpful, not pushy.
- A steady boost in revenue from services you already provide.
Custom notification automations – tailored messaging for every customer
Sweep&Go makes it easy to notify customers when jobs are on the way, completed, or skipped. Marketing 180 builds on that by giving you the ability to customize those messages. You can adjust the wording to match your brand, add helpful details, and choose how it’s delivered — by email, SMS, voicemail drop, or even an automated phone call.
Why It Matters:
Every business has its own voice. With custom notifications, you’re able to communicate with customers in a way that feels consistent, personal, and professional. Whether you want a friendly tone, detailed instructions, or cross-sell mentions, the message is always exactly how you want it.
The Marketing 180 Advantage:
- Personalized messages that reflect your brand.
- Flexible delivery options (email, SMS, voicemail, phone calls).
- Enhances Sweep&Go’s notifications to give you complete control of your customer communication.
one-time service to recurring – turn quick wins into long-term revenue
How It Works:
When a customer books a one-time service in Sweep&Go, Marketing 180 automatically places them into a follow-up campaign designed to upsell recurring service. Whether it’s another one-time job, bi-weekly service, or multiple visits per week, the system keeps your business front and center until that customer upgrades.
Why It Matters:
One-time jobs are great, but recurring customers are where the real growth happens. This automation turns short-term wins into long-term relationships, helping you increase customer lifetime value without lifting a finger. Instead of chasing new leads constantly, you’re maximizing revenue from the customers you’ve already earned.
The Marketing 180 Advantage:
- Seamless upsell campaigns that run automatically after one-time services.
- Tailored messaging to match customer needs and service frequency options.
- A proven system for converting one-time buyers into loyal repeat customers.
Review automations – build a reputation on Autopilot
How It Works:
About a month after a new customer starts service, Marketing 180 automatically sends them a friendly request to share their experience. This drives reviews to the platforms that matter most, helping you showcase social proof and stand out from the competition.
Why It Matters:
Reviews are the lifeblood of local businesses. More positive reviews mean stronger trust, higher visibility in search engines, and even better rankings in AI-powered search results. By automating the process, you never have to chase down customers — your reputation grows while you focus on delivering great service.
The Marketing 180 Advantage:
- Automated review requests timed perfectly for customer satisfaction.
- Boosts your visibility in both traditional search engines and AI search.
- Builds trust and credibility without extra effort from your team.
dog's birthday automation – a personal touch that customers love
How It Works:
When a customer’s dog has a birthday on file in Sweep&Go, Marketing 180 helps you celebrate it automatically. You can send an email, a text message, or even connect to third-party services to mail a gift or card.
Why It Matters:
Pet owners see their animals as family — and remembering a dog’s birthday is a powerful way to show you care. A simple “happy birthday” note or small gift creates a lasting impression, builds loyalty, and makes your business stand out from the rest. It’s a small gesture that drives big goodwill.
The Marketing 180 Advantage:
- Automated birthday greetings delivered by email, SMS, or mail.
- Memorable, personal touches that strengthen customer relationships.
- Builds loyalty and repeat business with thoughtful gestures.
Cancelled Client automation – win back lost customers
How It Works:
When a client cancels their service in Sweep&Go, Marketing 180 instantly prompts you to decide what happens next. If you’d like to try to win them back, the customer is placed into a reactivation campaign designed to re-engage and encourage them to return. If not, they are cleanly removed from all future follow-ups and promotions.
Why It Matters:
Not every cancellation has to be permanent. Sometimes customers just need a little nudge — a reminder of the value you provide or a special offer to bring them back. This automation helps you recover lost revenue without wasting time chasing every cancellation manually, while also respecting the customers you choose to let go.
The Marketing 180 Advantage:
- Smart decision prompts so you stay in control.
- Automated reactivation campaigns to win back lost clients.
- Clean list management to avoid wasted effort or unwanted communication.
Reactivation Automation – Bring Back Past Customers
How It Works:
When a former customer is added to reactivation in Sweep&Go, Marketing 180 automatically launches a targeted campaign to re-engage them. Through a series of emails, texts, or offers, we remind them of the value you provide and encourage them to sign back up.
Why It Matters:
It costs far less to win back a past customer than to find a brand-new one. Reactivation campaigns turn “lost” clients into loyal ones again, helping you recover revenue and strengthen long-term relationships without extra manual effort.
The Marketing 180 Advantage:
- Automated win-back campaigns tailored to past customers.
- Strategic messaging that rebuilds trust and sparks renewed interest.
- A proven way to boost revenue while keeping your pipeline full.
Long term nurture – stay top of mind until they're ready to buy
How It Works:
Once the Hot Lead Follow Up sequence is complete, Marketing 180 automatically moves leads into a long-term nurture campaign. With monthly “soft touch” emails or texts, your business stays in front of them without being pushy — so when they’re ready to buy, you’re the first one they think of.
Why It Matters:
Not every lead converts right away. Some need time, some need budget approval, and some just aren’t ready yet. This automation ensures those leads don’t go cold. Instead of being forgotten, they keep hearing from you in a helpful, professional way that builds trust until the timing is right.
The Marketing 180 Advantage:
- Monthly follow-ups that feel natural, not salesy.
- Keeps your brand top of mind for future buying decisions.
- Converts “not now” leads into future customers automatically.
Accounts Receivable Automation – Get Paid Faster, With Less Hassle
How It Works:
When a client’s payment is declined in Sweep&Go, Marketing 180 automatically adds them to an accounts receivable (A/R) follow-up campaign. The system sends friendly reminders by email or text, helping customers update their payment details quickly. As soon as the payment is processed successfully, the automation stops — no manual tracking required.
Why It Matters:
Chasing down payments can be frustrating and time-consuming. This automation saves you the headache by handling reminders for you, ensuring you get paid faster while maintaining professionalism. Customers appreciate the convenience of simple reminders, and you keep cash flow steady without uncomfortable conversations.
The Marketing 180 Advantage:
- Automatic reminders for declined payments.
- Stops instantly once payment is successful.
- Improves cash flow while saving you time and effort.
