Marketing & Technology for Home Service Companies, Nationwide
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PRICING

The pricing page our competitors don't have

The big agencies make you book a sales call just to hear a number. We put ours on the internet, because that's where you went looking for them. Month-to-month. No 12-month contracts. No markup on ad spend.

WHAT IT COSTS

$1,495 to $3,995+ a month. One page. Zero games.

Programs are assembled from the services below, and where yours lands in that range depends on what you run: the channels, the automations, the locations. Every program includes the M180 Platform, your website, and the No-Hostage Guarantee. Ad spend is separate and billed directly to the ad platforms: never marked up, never touched by our invoice. The three builds below are where most companies land.

GROW

$1,495/mo

For owner-operators ready to get systematic instead of scrambling.

✓  High-speed website on our builder with unlimited updates
✓  Full M180 Platform access & live reporting
✓  Local Services Ads management + LSA Lead Center
✓  Local SEO: Maps rank tracking, GBP, citations
✓  Call tracking with recordings & AI summaries
✓  Instant quotes on your website

MOST POPULAR

SCALE

$2,495/mo

For $750k–$3M companies that want marketing running itself.

✓  Everything in GROW, plus:
✓  Google Ads management with budget pacing & AI anomaly flags
✓  Full automations suite: condition codes → quotes → follow-up
✓  Neighborhood marketing with postcards & tech route sheets
✓  Call AI: transcription, rating & lead scoring on every call
✓  Automated upsell & accounts-receivable campaigns

DOMINATE

$3,995+/mo

For $3M+ companies, multi-location operators, and franchises.

✓  Everything in SCALE, plus:
✓  Multi-location & franchise management
✓  Door-to-door sales: territories, maps, commissions
✓  Bulk city landing page generation
✓  Priority builds & custom integration work
✓  Franchise-grade tools: cross-CRM search, auto-login

PRICE BY SERVICE

Ten services. One monthly number.

It's not three fixed boxes. Every service below can be in or out of your build, and each one names where it enters. Stack what you actually need, and the monthly lands in the range above, in writing, before you sign.

Website & Unlimited Updates

In every program. Built on our own platform, no WordPress, and every change after launch is included. The build itself is covered by the one-time setup fee.

M180 Platform & Live Reporting

In every program. Daily dashboards across Google, Meta, and LSA, call recordings with AI summaries, and one login for all of it.

Local SEO & AI Search

In every program: Maps rank tracking, GBP, and citations. Bulk city landing pages enter at DOMINATE for companies covering whole metros.

Local Services Ads

Management plus the LSA Lead Center in every program: every lead rated, junk disputed. Your LSA budget is billed by Google directly and never marked up.

Instant Quotes & Proposals

In every program. A visitor types an address, gets a measured, priced proposal, and can accept and pay on the spot.

Google Ads Management

Enters at SCALE. Daily budget pacing and AI anomaly flags, managed flat inside your plan. Spend goes on your card, never through our invoice.

Marketing Automations

Enter at SCALE: condition codes become priced quotes, follow-up runs until booked, and upsell and accounts-receivable campaigns go out by email and text.

Neighborhood Marketing & Direct Mail

Enters at SCALE. A completed job triggers measured, priced offers to the neighbors: postcards, plus door-hanger route sheets for your techs.

Social Media Advertising

Meta campaigns built for home service audiences, run alongside search and reported in the same dashboard. Spend billed direct, like every channel.

Door-to-Door, Multi-Location & Franchise

DOMINATE territory: sales territories, maps, and commissions, multi-location rollups, and franchise tools, with pricing quoted per organization.

STANDARD ON EVERY PLAN

What every tier includes, no exceptions

These aren't premium add-ons. They're the baseline for doing business honestly.

The No-Hostage Guarantee

Your domain, phone and tracking numbers, content, data, and reviews are always yours. Full export if you ever leave. No ransom, no games.

Month-to-month

No 12-month contracts, no auto-renew traps. We re-earn your business every 30 days. That's the deal.

Published pricing

The numbers on this page are the numbers. No "custom quote" theater, no surprise line items on month three.

Live reporting

Dashboards across Google Ads, LSA, and Meta, updated daily, with call recordings and AI summaries. You see what we see.

Unlimited site updates

New service pages, price changes, seasonal specials: included in your plan, forever. No hourly change-request invoices.

Ad spend billed direct

Google and Meta bill your card directly. We never mark up media, so 100% of your budget buys ads, and you can verify it.

CONTEXT

How this compares to the big platforms

We'll say what they won't put on a webpage.

vs. the big national agencies

Unpublished pricing, 12-month contracts, portals that report instead of act. See the honest side-by-side. Full breakdown →

vs. traditional agencies

Retainers, PDF reports, and no platform at all: you pay for hours, not outcomes. Full breakdown →

PRICING FAQ

The fine print, in plain English

Six questions every owner asks, with the answers we'd want if we were buying.

Do I have to sign a 12-month contract?

No. Everything is month-to-month. Cancel with 30 days' notice, no penalty. Long contracts protect agencies from their own results; we'd rather be judged monthly.

No. Everything is month-to-month. Cancel with 30 days' notice, no penalty. Long contracts protect agencies from their own results; we'd rather be judged monthly.

How does ad spend work?

Ad spend is separate from your plan and billed directly to your card by Google, Meta, and the other platforms. We never mark it up, never pass it through our invoice, and you can see every dollar in your own ad accounts. Our budget pacing keeps it on target across platforms.

Ad spend is separate from your plan and billed directly to your card by Google, Meta, and the other platforms. We never mark it up, never pass it through our invoice, and you can see every dollar in your own ad accounts. Our budget pacing keeps it on target across platforms.

What does switching from my current agency actually cost me?

Usually less than staying. The one-time setup fee covers the rebuild and integrations, and there's no gap: we build in parallel while your current program runs, then cut over. Many clients start with a free snapshot during their old contract's final months so day one is a running start.

Usually less than staying. The one-time setup fee covers the rebuild and integrations, and there's no gap: we build in parallel while your current program runs, then cut over. Many clients start with a free snapshot during their old contract's final months so day one is a running start.

What happens to my website if I leave?

Honest answer: your domain, your content, your images, your data, your phone numbers, and your reviews are yours. Full export, no ransom. The website builder itself is our proprietary platform, so the site would be rebuilt elsewhere from your exported content. What we will never do is hold your domain or content hostage, which is the trap that actually hurts owners.

Honest answer: your domain, your content, your images, your data, your phone numbers, and your reviews are yours. Full export, no ransom. The website builder itself is our proprietary platform, so the site would be rebuilt elsewhere from your exported content. What we will never do is hold your domain or content hostage, which is the trap that actually hurts owners.

How does pricing work for franchises and multi-location companies?

DOMINATE is the starting point, with per-location pricing scaled to your structure: corporate dashboards, location-level reporting, and franchise tools like cross-CRM customer search. Franchise pricing is quoted per organization; contact us and we'll put real numbers in writing.

DOMINATE is the starting point, with per-location pricing scaled to your structure: corporate dashboards, location-level reporting, and franchise tools like cross-CRM customer search. Franchise pricing is quoted per organization; contact us and we'll put real numbers in writing.

What if my company is under $750k in revenue?

GROW was built for exactly you. It's the systematic foundation (fast website, local SEO, LSA, call tracking, instant quotes) without paying for automation volume you don't have yet. When the truck count grows, upgrading to SCALE is a flipped switch, not a new contract.

GROW was built for exactly you. It's the systematic foundation (fast website, local SEO, LSA, call tracking, instant quotes) without paying for automation volume you don't have yet. When the truck count grows, upgrading to SCALE is a flipped switch, not a new contract.

WHAT YOU'RE BUYING

See where the money goes

Every plan is built on the platform. Kick the tires before you commit to anything.

Platform Overview

Reporting, call AI, LSA Lead Center, quoting, automations: one login.

Marketing Automations

The moat: field data in, booked revenue out, nobody lifts a finger.

Results

What the plans actually produce for companies like yours.

What would it take to win your market?

Get a free marketing snapshot and we’ll show you exactly where you stand against your local competitors and what it would take to win.