Marketing & Technology for Home Service Companies, Nationwide
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DIRECT MAIL & PRINT

Direct mail & print that you can measure

Postcards triggered by completed jobs, priced per home. Route sheets your techs carry to the five houses around every job. QR codes on every piece, so print reports like a digital channel. This is mail with a dashboard.

THE FLAGSHIP PLAY

Job completed → neighbors get a priced offer

The best time to win a neighborhood is the day your truck is parked in it. Our neighborhood marketing runs this play automatically, on every completed job:

Job completes

Your crew finishes at 412 Maple Dr. The platform sees it in your CRM the same day.

Neighbors found

The surrounding homes are identified automatically: real addresses, not guesses.

Measured & priced

DeepLawn measures each property and prices it against your exact matrix.

Postcard mailed

"We just finished your neighbor's lawn. Yours would be $52/application." With a QR code.

Prefer boots to stamps?

Swap the postcard for 5-around or 9-around route sheets: your tech gets a printed sheet of the nearest homes, each with a measured price, ready for a door hanger or a knock.

WHAT YOU GET

Every print format, one tracking system

Direct mail's old problem was accountability: money out, shrug back. Our print media tracker fixes it. Every card, letter, door hanger, and route sheet carries a QR code tied to that specific campaign, and often to that specific home.

✓  Triggered neighborhood postcards: measured and priced per home, mailed automatically after completed jobs

✓  5-around / 9-around route sheets: printed daily for your techs, built from yesterday's completed jobs

✓  EDDM campaigns: whole carrier routes at low postage for new-territory and new-service pushes

✓  Seasonal mail: pre-pay letters, spring postcards, holiday lighting offers timed to your calendar

✓  Design, print, postage, and delivery: handled end to end by our team

✓  Scans tracked per campaign, per route, per neighborhood

✓  QR codes land on instant-quote pages: the price is already on the card, the acceptance is one tap away

✓  Calls from mail tracked with recorded, AI-rated call tracking numbers

✓  Cost per lead and per booked job reported next to Google, LSA, and Meta in your dashboard

WHY IT WORKS

Route density is the most profitable marketing there is

Five customers on one street beat five customers across town: less windshield time, more production hours, better margins. Neighborhood mail builds density around jobs you already won.

📍

Proof on the Street

"We just did your neighbor's yard" is the strongest offer in the trades. The truck they saw is the ad.

$

Priced Per Home

Each piece carries that home's real, measured price, not "call for a quote." Friction gone.

QR

Tracked Like Digital

Scans, quotes, and booked jobs per campaign. Print finally has to earn its budget like every other channel.

FAQ

Direct mail questions, answered straight

How can you measure direct mail?

Every piece carries a QR code tied to our print media tracker. Scans, visits, quotes, and booked jobs from each mailing report in your dashboard right next to your digital channels, so a postcard run gets judged by revenue, not by hope. Calls from mail run through tracked, AI-rated numbers too.

What makes your neighborhood postcards different?

They're triggered by completed jobs and personalized per home. When your crew finishes a job, the platform finds the neighboring properties, measures each one via DeepLawn, prices it against your matrix, and prints that home's actual price on the card. "Your lawn: $52/application" beats a generic coupon every time.

What are 5-around and 9-around route sheets?

Printed sheets your technician grabs after finishing a job: the 5 or 9 nearest homes, each with a measured, priced offer, ready for a door hanger or a knock. The truck is already parked on the street; the sheet turns that into route density.

Do you offer EDDM?

Yes. For broad coverage plays, a new territory or a new service launch, Every Door Direct Mail hits whole carrier routes at low postage. We still put QR tracking on every piece, so you know which routes actually produced.

Why does route density matter so much?

Drive time is your biggest hidden cost. Five customers on one street beat five customers across town in fuel, labor, and profit. Neighborhood mail is the most direct way to build density around jobs you already have.

Who handles printing and mailing?

We do: design, print, postage, and delivery, triggered automatically by completed jobs or scheduled seasonally. Your team's only job is the route sheets your techs carry, and we print those too.

RELATED SERVICES

Surround the neighborhood

Social Media Advertising

Hit the same neighborhoods in the feed that your postcards hit in the mailbox.

Marketing Automation

QR scans and calls from mail flow into the same instant follow-up as every other lead.

Email & SMS Marketing

Pair the mailbox with the inbox, with pre-pay letters and seasonal pushes on both channels.

What would it take to win your market?

Get a free marketing snapshot. We’ll map your completed jobs, show you the neighborhoods you should own, and price out the play.